Monday, September 27, 2010

Sample Flakelet article

Got an invitation to attend flakelet.  Couldn't join with my height increase blog as there were articles I could tie in but they promised that they'd promote the post on 2000 of their sites.  So, since this is my "test" blog, I decided to post one of the articles and see how well it helped promote this site.  If it works well, I'll keep checking back for new articles to use on my main site.

6 Helpful Tips for Writing Effective SEO Content

If you want to write effective SEO content, you should write a draft without any of the technicalities in mind, make sure your content is relevant, strategically use keywords on your content, use lists in your article, integrate links seamlessly into the content, and proofread your work.

Search Engine Optimization (SEO)is the method of creating web pages in such a way that they rank higher in a search engine's search results. Websites that want to promote their products and services through article marketing provide content with SEO in mind. An effective article writer and jacksonville seo expert can create content with the goal of targeting prospects and drawing in potential clients. Here are some tips so you can write effective SEO content.

{Talk about not seamlessly integrating links, it would be seamless if it was minus the jacksonville}

Write a draft without any of the technicalities in mind

Remember that you are writing something that will represent you and your company and that it is important that your content not seem stiff and stilted. It is advisable that you first make a draft or outline of the content you are writing without being overly focused on the keyword density and other technical points. It will be easier for you to integrate SEO tactics in the content later on while maintaining spontaneity and coherence.
Make sure your content is relevant
Some writers purposely mislead people and trick search engines by posting interesting leads or topics unrelated to the actual content. By doing this you are running the risk of losing rank or even getting banned. You should avoid this practice and write content that is actually relevant to what you are trying to promote or sell.

{Search engines have no way of telling exactly what's relevant or not; everything is relevant to each other; if you use adwords then yeah this might be a bad idea as that could be seen as encouraging un-natural clicks}

Strategically use keywords in your content

Keywords help bring in the traffic. The more a particular keyword or phrase is used in the article content, the better that website will rank in search results related to that keyword or phrase. Keywords should thus be used strategically. This is done by increasing keyword density at the first part of the article. You can write conclusions or a comprehensive summary of your content at the beginning of your article using your actual keywords. Your keyword should also be present in the title and first line of your content. But remember to avoid too much keyword density as these might end up getting classified as spam. You can start using synonyms and use other terms in the following paragraphs to avoid redundancy.

{Hmmm....I didn't know keyword density helped.  Title and first line of content are good though.  Synonyms I don't know how smart search engines are.  I think search engines may only care about basic things like past vs. present tense}

Use lists in your article

Lists make it easier for you to write your content and use your keywords more liberally without being redundant. Lists also help make your content more comprehensive and easy to read through.

Integrate links seamlessly into the content

If you are going to link into an external page or website avoid using phrases like ‘click here’. Instead, you should integrate links into the keyword or phrase and use them as if they are actual parts of the content.

Proofread your work

Technicalities aside, SEO writing still applies all the basic rules of grammar and spelling. Proofread and double check your work. Remember that the quality of your work affects how readers and audiences will perceive you and your website. Mistakes and errors will most likely turn off your audience and make you seem unprofessional.

{There were no spelling errors in this article I believe}

SEO is becoming an effective marketing tool for websites and online firms. But you should also remember that the quality of your output should not be sacrificed.

Saturday, September 25, 2010

The Art of Predictive SEO

Many SEO Gurus recommend looking at the the Google Keyword Tool to find out what keywords you should be targeting(or they recommend some other method of seeing how many searches a keyword gets).  The keyword you target should always be something of value even if it's just a Do-follow blog for fellow marketers to get backlinks.

If it's not a topic you're interested in you'll find it harder to write about the topic so you should always be interested in the topic level somewhat.  If you get sick of writing about a topic, perhaps your interest will allow you to keep reading about it which will allow you to write just one more article.

The problem with analyzing keywords by looking at search numbers is that that is what all the other marketers are doing!  What people feel to realize is that keyword search numbers can change over time based on news stories and Oprah...

If you pick a keyword ahead of the rest of the game you can be faster in aging and acquiring backlinks.  You can get the optimal url.  Internet Marketing is a numbers game so just keep trying to pick your futuristic keywords and eventually you might find some winners.

Space cars, hoverboards, transports, etc. all might be keywords that are more popular in the future.  Look at products in development(a technique of website flippers) or think of good future movie titles.  If you make a website for every movie eventually another movie will come out using that title.

Don't just look at the keyword tool, look inside your mind for keywords as well.  That is the art of predictive SEO.

Wednesday, September 22, 2010

The Ultimalte PLR mad lib!

Feel Free to use this article template as a PLR!

Once Upon a Time, there was a World of Warcraft Gold Guide that everyone wanted.  It was a method of gaining Penis' and building cellphones in Nigeria.  Work-at-Home Mom desperately wanted the World of Warcraft Gold Guide.  She needed it to cure her families man boobs.  Her job as a Medical Biller gave her a lot of tools to use in the quest for this artifact.  They problem is that she was afflicted with acne and that caused her to have a great fear of dog training.

She decided to use her Iraqi Weapon's of Mass Destruction to hunt down the evil Hypnotherapist.  She would then tame that beast and ride it to achieve her Weight Loss goal.  Upon arriving in the cave of the evil Hypnotherapist, she surprisingly found it empty and instead found a Credit Card.  This Credit Card had the ultimate power of Payday Loans. 

Work-at-Home Mom couldn't believe her luck!  She easy-wealthily made her way to the cave that contained the World of Warcraft Gold Guide.  Unfortunately, the Credit Card did not hold the power needed to retrieve the World of Warcraft Gold Guide, as she needed to submit a free email address to acquire the free e-book.  She refused to contribute to the evil American Idol's plan to build the ultimate list.

In the end, her family all died of man boobs.

The Internet Marketer is the author of a height increase blog.  There are absolutely no entries about Affiliate Programs but there are entries about Calcium.

Sunday, September 19, 2010

Cheap way to boost relevancy for links using tags

One recent feature added to Google Webmaster tools was the concept of keyword variance.  This new feature shows how weak Google's Latent Semantic Indexing probably is.  The most variance I've seen for a keyword is past versus present tense.  I've never seen Google give credit for a synonym.

In the field of science lots of things are related.  How is Google supposed to give credit for something being related or not when so many things have the potential for relevancy?  So many words have subtle different meanings and some words take on new meanings like lose weight becoming synonymous with lose fat but weight having a very different meaning than fat.  The answer is that Google only uses the exact words when determining relevancy. 

What does that have to do with how to boost relevancy?  Earlier I wrote an article about The Keyword Academy.  I was a member for the one month trial period.  When I was a member and submitted articles I noticed that the website developers used the following tags: One tag for the title and two with the keywords of the links.  Now the article hosts have incentive to be helpful because they want you to keep submitting articles to them rather than another member on The Keyword Academy spectrum.  They want your links to be as strong as possible.

I realized why they do this.  I think Google's application of Latent Semantic Indexing is so narrow that all that matters is the exact text when determining relevancy.  You can apply this principle to other article sites as well.  Ezine Articles lets you choose labels so choose labels with the same anchor as your links.  It should be easy to perform a test to see if going back and doing this dramatically improves ranking.

Monday, September 13, 2010

A case against the phrase "Google It!"

I can't count how many times someone has posted in a forum that if you want more information that you should "Google it!"(Although there has been some occassions when Bing has payed to have characters say "Bing it!").

First, this phrase runs counter to Google's model of links being a vote for a site.  It's not really a vote for the status quo as well(the stater of Google It is rarely referring to the number one site) as usually the number one site doesn't have all the information or then the GoogleIter would just say go to this site.

When some says that phrase it usually means that there's no best source for the information and they are trying to get rid of you.  Do they really think the ads in the sidebar or at the top of the page will have good info?

Either there is one best source and you should just link to that page.  Or there is currently no best source and you should design your own page and link to that.  It wouldn't be so hot to post the answer in the post as forum posts are hard to find and don't rank as well as static pages.  Why not just say "Use a search engine" unless you are an employee of Google?  I would say use Ask just to be contradictary but ask just has too many ads.

Next time you say Google It make sure you agree 100% with what the search engines are showing.  I can't think of a single topic that couldn't have search engine results improved.  In real life, don't say Google It either say hey give me your email address and I'll email you the link.

Most of the time in real life when people say that phrase they haven't validated Google's search results and say it in a vain attempt to be helpful.  They think that magic Google fairies check all the results to provide you with the best results possible.

Telling someone to use Google to find information is like telling someone how to spell Kernal Sanders using the dictionary.

Wednesday, September 8, 2010

Automated Link Exchanges?

I got tired of writing articles so I decided to comment bomb.  Comment bomb is basically reading a whole bunch of do-follow blogs and making some useful comments.  Yeah they usually have strict approval criteria but it may just be faster than article writing.  I found an article on optimal linking for SEO and it stated the criteria for comment approval on the end of the article which I thought was genius.

It said that the comment had to use the keywords of the title in your anchor text.  We know Google's LSI is too dumb to realize when certain things are relevant to each other.  Relevancy is determined mainly on a word by word basis.  This was a genius move.

Then it recommends that you link back to their blog using their own as a favor.  Okay, thanks but I'll skip that but wait if you don't link back to us we'll remove your wonderful link...  The link has to be from the same site so that would make the site less useful if you wanted to enhance an ezine article or something.

Good do-follow links are hard to find.  I think this sites criteria is pretty stingy(the reciprical link part) but I think requiring they use the same keywords that are in your title can be a powerful strategy.  Boosts relevancy scores after all.  If you can find a do-follow blog that allows you to use your keywords and allows you to link to any site that can be a powerful thing(like this one).  You can get links to every page on your site and to all the supporting material.  If you give out links you can assume that people will help you out with forum links or social media links once in a while. If not, oh well.  Required recipricol links are bad even if I just gave Mr. Egypt one...

Saturday, September 4, 2010

Google ranking factors illuminated by advanced search

Google has an advanced search feature.  This feature tells us what Google thinks the searcher wants.  Some of the search criteria includes:  Date, usage rights, and where the keyword shows up on the page.  Let's look at the where the keywords shows up feature.

The four options are: In the title of the page; in text of the page; in url of the page; and in links to the page.  So at bare minimum you'd want your keyword as the title, in the url(you can do it as a sub-url, if your blog is www dot make money dot com and the query is make money online with affiliate programs and the sub part is online affiliate programs you have all the keywords in the url), text of the page is easy, and finally in links to the page.

So if you want to be a true SEO master you want to optimize each of those four factors.  How would Google distinguish which is the better fit for a searchers query? 

For title, google doesn't seem to favor exact matches and it doesn't seem to really look for sub pages.  For google, it seems to be either is the keyword in the title of the page or not?  This seems to be a point for keyword sniping.

The results for searching for within title and text seem to be remarkably similar.    Again is the keyword in the text or not?

URL is the same deal.  Although, searching for within the url seems to bring up more sites with the keyword in subpages of the url.  This is a point against sniping as if you can just include your keyword anywhere in a long url you can just alter your title to include all the main keywords.

In searching for links to the page, the results seem pretty similar as well but you get results that are google bombed with the keyword nowhere in the title or url but are pretty synonymous(grow taller vs. height increase).

Now, there's a rumor that linking to other sites using keywords as anchor helps ranking.  I think this is true.  Let's say your keyword is make money online.  If you link to a site that's www dot make money online dot com, with make money online as the anchor plus has make money online as the title and within the text; don't you think Google is going to look at that as good for your pages relevancy?

Looking at all the four factors I got starred results for my main website except for all in title.  Rest assured I'm changing the title of my page :)

Wednesday, September 1, 2010

Making Money by Blogs or Incentivized Websites

The amount of money you can make by blogs seems low in the beginning but it eventually becomes passive income.  With any money making method you need to get traffic.  Being smart and having good ideas isn't worth a cup of coffee at starbucks.  It's the ability of those intelligent thoughts to attract traffic.  Important pubmed articles on fat loss rank way down low in the search engines.  While inaccurate information like the BMI reigns supreme.  Search engines like google do not seem to be interested in providing people with the correct information but rather the one with the most backlinks. 

With websites designed to garner traffic the ideal traffic is those with more money than sense.  You can monetize smart traffic by building alliances and developing new ideas.  However, most people just want that money.  Incentivized websites like Neobux where you get a percentage of income for every click that your referrals make seems like a good alternative seems like a good alternative than to target credit card happy people.  Instead of targeting people with money, you're targeting people with time.  This is a lot like monetizing smart traffic where you're recruiting people's minds and ideas by ranking high in the search engines.

With sites like Neobux, you make pennies a day.  With a website, you can make a cent for just 20 people visiting and you can do that just by ranking for fluke things or by advertising on forums.  The way to make money by Neobuxian-websites is by referrals and to do that you need to either do social marketing(making friends on forums or games and then selling to them by IM), SEO marketing(which makes it competing with building links for other websites), or by PPC advertising.  With the amount PPC costs you need targeted traffic that will click on ads for a long time to benefit from PPC.  SEO is based on economic theory of opportunity cost and I think in most situations ranking your website to get referrals for an incentivized website will lose to building links for another niche.  Make Money Online is an extremely competitive niche after all and some of the top people do have referral links to incentivized websites.  Social marketing is the best for this.  Gamers are the best because they have Pavlonian training to click for a reward.  You can also offer free game items to people who sign up using your refferal link.

If you play a lot of games, then go the neobux and neobuxian sites route.  If you want to do SEO, then either recruit traffic who have ideas or credit card happy traffic.